Willie Ibarra

Customer Spotlight: Willie Ibarra

Willie Ibarra

Willie Ibarra

Managing Broker/Owner of W Realty Services, LLC
Licensed in Maryland, Washington, DC and Virginia; GRI Certified
Formerly a RE/MAX Agent
Cell Phone: 301-675-9575

I want to help my clients see and experience my particular service as unique because not all Real Estate Agents are the same. Some are better than others. So I consider myself a very good Realtor who strives for "repeat business" and "referrals."

Why and how did you get into real estate? 

Sometimes people are surprised to learn that I began my professional career as an Educator in the Maryland public school system, but that background has been foundational to my success in real estate. Like teaching, real estate is a field of constant personal interaction. Every day I draw upon my experience as an Educator. The countless hours of planning and organization, the important discussions during parent teacher conferences and faculty meetings and the mental clarity that is required to successfully manage more than 170 unique students every year—all of that contributes to the kind of methodical service that I provide to homebuyers and sellers in today’s real estate market.

How has your business evolved over the years? 

I earned my real estate license in 2005 and dedicated myself full time to becoming an expert in the real estate industry. I was fortunate to have a wonderful mentor at RE/MAX Pros, a broker who shared his insights and challenged his agents to be better and different than other brokers in the area. It worked tremendously well for me and for my real estate business.

After obtaining my broker’s license in Fall of 2007, I went independent, establishing my own brokerage in 2010. My goal was to build the most dynamic sales team in the DMV. I am very proud of my team. As my mentor did for me, I try to encourage them to be their best.

What details are important to you in a property description? 

Because of where I do my business—in Columbia/Baltimore and D.C. and in the busy suburbs surrounding both—homebuyers are looking for an oasis, a sort of tranquil headquarters within a fast-paced environment. Can they walk to the park for a picnic, or to a quaint commercial area for dining? Inside the house, can they imagine preparing a meal in the beautiful kitchen, or relaxing in the primary bedroom?

I want to help them see and experience my particular listing as unique. Like everyone looking for a home today, they are drowning in online photographs of homes for sale. After a while all those photos look the same.  A great written description says, “Pause here with me, and think about this house.” It can really make a listing stand out.

How does Nila June fit into that process? 

I didn’t go into real estate because I like to write. I went into real estate because I have the social skills and the business drive to help match people to their perfect home. Instead of writing, I would rather be shaking hands and closing deals.  That’s where Nila June comes in. Nila June has been a big time saver for me.  How do I craft my property listing descriptions? I start by filling out the property briefing survey on Nila June. Then I read the output to make sure that it presents the house as I think it should be presented. If I need to make a change, I do. For me Nila June saves a lot of time that I can give back to my business.

Tell us about your involvement with youth soccer. 

For the last 30 years, this has been one of my most fulfilling endeavors. Of course, I love the sport. It is my hobby and my passion. I have especially enjoyed coaching youth soccer with the Soccer Association of Columbia (Howard County). When you think about it, my coaching, education, and real estate experience is all related. I’m always pushing for the best outcome for the people around me, whether they are students, players, or clients. Just as I mentor my agents, I’m also a state instructor for adults who aspire to become better youth soccer coaches in the state of Maryland.

Why and how did you get into real estate? 

Sometimes people are surprised to learn that I began my professional career as an Educator in the Maryland public school system, but that background has been foundational to my success in real estate. Like teaching, real estate is a field of constant personal interaction. Every day I draw upon my experience as an Educator. The countless hours of planning and organization, the important discussions during parent teacher conferences and faculty meetings and the mental clarity that is required to successfully manage more than 170 unique students every year—all of that contributes to the kind of methodical service that I provide to homebuyers and sellers in today’s real estate market.

How has your business evolved over the years? 

I earned my real estate license in 2005 and dedicated myself full time to becoming an expert in the real estate industry. I was fortunate to have a wonderful mentor at RE/MAX Pros, a broker who shared his insights and challenged his agents to be better and different than other brokers in the area. It worked tremendously well for me and for my real estate business.

After obtaining my broker’s license in Fall of 2007, I went independent, establishing my own brokerage in 2010. My goal was to build the most dynamic sales team in the DMV. I am very proud of my team. As my mentor did for me, I try to encourage them to be their best.

What details are important to you in a property description? 

Because of where I do my business—in Columbia/Baltimore and D.C. and in the busy suburbs surrounding both—homebuyers are looking for an oasis, a sort of tranquil headquarters within a fast-paced environment. Can they walk to the park for a picnic, or to a quaint commercial area for dining? Inside the house, can they imagine preparing a meal in the beautiful kitchen, or relaxing in the primary bedroom?

I want to help them see and experience my particular listing as unique. Like everyone looking for a home today, they are drowning in online photographs of homes for sale. After a while all those photos look the same.  A great written description says, “Pause here with me, and think about this house.” It can really make a listing stand out.

How does Nila June fit into that process? 

I didn’t go into real estate because I like to write. I went into real estate because I have the social skills and the business drive to help match people to their perfect home. Instead of writing, I would rather be shaking hands and closing deals.  That’s where Nila June comes in. Nila June has been a big time saver for me.  How do I craft my property listing descriptions? I start by filling out the property briefing survey on Nila June. Then I read the output to make sure that it presents the house as I think it should be presented. If I need to make a change, I do. For me Nila June saves a lot of time that I can give back to my business.

Tell us about your involvement with youth soccer. 

For the last 30 years, this has been one of my most fulfilling endeavors. Of course, I love the sport. It is my hobby and my passion. I have especially enjoyed coaching youth soccer with the Soccer Association of Columbia (Howard County). When you think about it, my coaching, education, and real estate experience is all related. I’m always pushing for the best outcome for the people around me, whether they are students, players, or clients. Just as I mentor my agents, I’m also a state instructor for adults who aspire to become better youth soccer coaches in the state of Maryland.

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